PG&E

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PG&E leads the nation in hooking up more solar-generating customers to the electric grid than any other utility. But with the Governor's goal of putting a million solar systems on California roofs they weren’t about to get complacent. By creating a visually-arresting, oversized, yet personalized format, Yates Advertising was able to capture the attention of many PG&E customers by motivating them to take their first step toward going solar. A bright outlook for the state of California and more importantly the health of our environment.