Clients|Work
Wells Fargo
Environmental Sweepstakes Campaign 
Wells Fargo wanted to aggressively encourage their customers to adopt online banking and go paperless. Through emails, a microsite, site banners and splash page, Wells Fargo customers could learn how their efforts of going paperless would not only be benefical to the environment but to themselves as well—they’re automatically enrolled in a sweepstakes worth $25,000! Considering the response, we can only conclude that people really like to save green and obtain it at the same time.
